Campus WalkProfile of Dr. S.Ramakrishnan
Marketing
9952299915
ramakrishnans_cm@kongunaducollege.ac.in
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Research Area
Marketing
Featured Publications
Marketing Management
Courses Teaching
- Financial Accounting
- Corporate Accounting
- Management Accounting
- Cost Accounting
- Direct Tax
- Indirect Tax
Education & Career of Dr. S.Ramakrishnan
Marketing
9952299915
ramakrishnans_cm@kongunaducollege.ac.in
ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS
- Education
Ph. D
Subject :Commerce
Institution :Thavathiru santhalinga Adigalar Arts Science and Tamil College
Affiliated University :Bharathiar University
Year of Award :2020M.Com CA
Subject :Commerce With Computer Applications
Institution : Bharathiar University
Affiliated University : Bharathiar University
Year of Award : 2016MIB
Subject :International Business
Institution : Government Arts College
Affiliated University : Bharathiar University
Year of Award : 2016M.Phil
Subject :Commerce
Institution : Thavathiru santhalinga Adigalar Arts Science and Tamil College
Affiliated University : Bharathiar University
Year of Award : 2009M.Com
Subject : Commerce
Institution : Thavathiru santhalinga Adigalar Arts Science and Tamil College
Affiliated University : Bharathiar University
Year of Award : 2005BCS
Subject : Corporate Secretaryship
Institution: Thavathiru santhalinga Adigalar Arts Science and Tamil College
Affiliated University : Bharathiar University
Year of Award : 2003- Career
Present
Institute Name:Kongunadu Arts and Science College
Designation :Associate Professor
Period :16-06-2017 - Till DatePast Experience
Institute Name:Thavathiru santhalinga Adigalar Arts Science and Tamil College
Designation : Lecturer
Period : 19-09-2005 - 16-04-2008Institute Name:Kovai Kalaimagal College of Arts and Science
Designation : Assistant Professor
Period : 13-06-2008 - 30-04-2014Institute Name:Sankara College of Science & Commerce
Designation : Assistant Professor
Period : 01-06-2016 - 31-03-2017
Research Areas of Dr. S.Ramakrishnan
Marketing
9952299915
ramakrishnans_cm@kongunaducollege.ac.in
ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS
- An Empirical Analysis of Consumer Purchase Behaviour Towards Organic Food Products In Coimbatore
The global consumer is becoming more and more conscious about their health.
In the present consuming scenario, almost all the consumers are increasingly becoming health-conscious. Since food is the basic necessity of every human being, it is vital for the consumers to avail themselves of quality food in order to maintain their health perfectly. They have become not only conscious about their lives, but they directly and indirectly mind the health of the environment. They consciously want to protect the farms lands than have been since time immemorial producing food to sustain the humanity.
The growing demand for food has made the farmers to resort to modern methods of getting good yield has pushed to the extremes of making use of chemicals and harmful pesticides. This has deteriorated the quality of the soil.
At this juncture, realizing the need for proving the consumers with food products produced from natural cultivation, ie produced without the use of chemicals and harmful pesticides, the farmers as well as the marketers have come out with organic food products.
Publications of Dr. S.Ramakrishnan
Marketing
9952299915
ramakrishnans_cm@kongunaducollege.ac.in
ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS
- 2020-2022
4.Title of the Publication : Production and Marketing of Organic Food Products in India
Name of the authors: Dr.S.Ramakrishnan
Journal name: International Journal of Humanities Social Science and Management
Year: 2022- 2010-2019
3.Title of the Publication :Price Perception and Attitude Influencing Consumers' Buying Intention of Organic Food Products in Coimbatore.
Name of the authors:Dr.S.Ramakrishnan
Journal name:Journal of Management Research and Analysis (JMRA)
Year:20192.Title of the Publication :Purchase Process Influencing Consumer Buying Behaviour of Organic Food Products in Coimbatore
Name of the authors:Dr.S.Ramakrishnan
Journal name:International Journal of Basic and Applied Research
Year:20181.Title of the Publication :A Study on Consumer Purchase Behaviour towards Organic Products
Name of the authors:Dr.S.Ramakrishnan
Journal name:International Journal of Science and Research (IJSR)
Year: 2013
- International
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- International
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Courses Handled by Dr. S.Ramakrishnan
Marketing
9952299915
ramakrishnans_cm@kongunaducollege.ac.in
ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS
- Course Teaching
- Financial Accounting
- Corporate Accounting
- Management Accounting
- Cost Accounting
- Direct Tax
- Indirect Tax
- Financial Management
- International Marketing
- International Trade
- Banking Law and Practice
- Investment Management
- Cyber Law
- Commercial Law
- Company law
- Business Accounting
- Course Material
Projects Handled by Dr. S.Ramakrishnan
Marketing
9952299915
ramakrishnans_cm@kongunaducollege.ac.in
ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS
- Funded Project
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- Consultancy Project
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Research Guidance of Dr. S.Ramakrishnan
Marketing
9952299915
ramakrishnans_cm@kongunaducollege.ac.in
ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS
- Ongoing
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Institutional Responsibilities of Dr. S.Ramakrishnan
Marketing
9952299915
ramakrishnans_cm@kongunaducollege.ac.in
ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS
- Administrative (KASC)
1.Name of the Responsibility :Board of Studies in Commerce
Period : 2018 - 2020
Designation : Member
Nature of the Responsibility :Syllabi upgradation2.Name of the Responsibility :Eco club
Period : 2019-2020
Designation : Staff Incharge
Nature of the Responsibility :Organising environmental awareness programmes to the students3.Name of the Responsibility : Board of Studies in B.Com Banking and Insurance
Period : 2020 - 2021
Designation : Member
Nature of the Responsibility :Syllabi upgradation4.Name of the Responsibility : Board of Studies in B.Com CA & M.Com CA
Period : 2021 - Till date
Designation : Member
Nature of the Responsibility :Syllabi upgradation5.Name of the Responsibility : Freedom Run Marathon (75th Independence Day)
Period : 2022 (13.08.2022)
Designation : Co-ordinator
Nature of the Responsibility : Co-Ordinating students and participated in the freedom Run Marathon6.Name of the Responsibility : Yoga & Meditation
Period : 2021- 2024
Designation : Co-ordinator
Nature of the Responsibility : Co-Ordinating students7.Name of the Responsibility : CIA Examinations Committee
Period : 2023- 2024
Designation : Member
Nature of the Responsibility : Co-Operating with committee members to conduct the examinations smoothly.8.Name of the Responsibility : Health and Fitness Club
Period : 2024- 2025
Designation : Member
Nature of the Responsibility : Co-Ordinating students- Administrative (Other)
1.Name of the Responsibility :NCC
Period : 2011 - 2014
Designation : Associate NCC Officer
Nature of the Responsibility :Incharge of Camp Activities2.Name of the Responsibility :NSS
Period : 2009-2011
Designation : Co-Ordinator
Nature of the Responsibility :Incharge of Camp Activities.
Awards & Memberships of Dr. S.Ramakrishnan
Marketing
9952299915
ramakrishnans_cm@kongunaducollege.ac.in
ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS
- Awards
I got Best Sports man Award at Kamptee, Maharstra.
Academic awards
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Membership in Professional Bodies
1.Organization : Indian Science Congress Association, Kolkatta
Type of Membership :Member
Period : 2019 to till date
Visits/Collaborations/Others of Dr. S.Ramakrishnan
Marketing
9952299915
ramakrishnans_cm@kongunaducollege.ac.in
ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS
- Visits
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- Others
1.Completed UGC-HRDC 14 days Refresher course on the topic "Commerce and Financial Management" during 6.9.2022 - 19.9.2022 orgainzed by Jai Narain Vyas University.
2.Attended Human Rights training programme on 25.11.2022 organized by Kongunadu Arts and Science College, Coimbatore.
3. I had been acting as a Convenor of Stall and Exhibitition committee in the National Symposium on " The Western Ghats Biodiversity Conservation and Ecosystem Management(WGBCEM-2025)" held on 6th & 7th March 2025.
4.Participated in the Two Day National Seminar on ENVISIONING NEW BHARATH EDUCATIONAL REFORMS AND INDIGENOUS SYSTEMS on 8&9 June 2024 at Hotel Vivanta, Coimbatore.
5. participated in the National Level Conference on "ARTIFICIAL iNTELLIGENCE IN SHIFTING GLOBAL BUSINESS" organised by the department of commerce on 3rd January 2025 at Kongunadu Arts and Science College, coimbatore.