Profile of Dr.K.Akila

Marketing
ACADEMIC IDENTITY
Research Area
Marketing
Featured Publications
Courses Teaching
Principles Of Accountancy,
Management Accounting,
Cost Accounting,
financial accounting,
higher financial accounting ,
Export And Import Procedures,
International business,
Indirect Tax,
Service Tax And Vat,
Commercial Law ,
Company Law,
Industrial Law,
Principles of Marketing,
Principles Of Management ,
Financial Management,
Business Application Software I,
Banking Theory Law And Practice,
Introduction To Computer Application To Business,
Banking theory.
Education & Career of Dr.K.Akila

Marketing
ACADEMIC IDENTITY
- Education
Ph. D.
Subject :MARKETING (COMMERCE)
Institution : SRI RAMAKRISHNA COLLEGE OF ARTS AND SCIENCE
Affiliated University : Bharathiar University
Year of Award : MAY 13 2022M.Phil
Subject : MARKETING (COMMERCE)
Institution : KARPAGAM DEEMED UNIVERSITY
Affiliated University : KARPAGAM DEEMED UNIVERSITY
Year of Award : OCT 13 2016M.Com
Subject : COMMERCE
Institution : PIONEER COLLEGE OF ARTS AND SCIENCE
Affiliated University : BHARATHIAR UNIVERSITY
Year of Award : MAY 2012B.Com
Subject : COMMERCE
Institution: PIONEER COLLEGE OF ARTS AND SCIENCE
Affiliated University : BHARATHIAR UNIVERSITY
Year of Award : 2004- Career
Present
Institute Name: KONGUNADU ARTS AND SCIENCE COLLEGE
Designation : ASSISTANT PROFESSOR
Period : FROM AUGUST 1 TO TILL DATEPast Experience
Institute Name: Sankara College of Science and Commerce,Coimbatore
Designation : ASSISTANT PROFESSOR
Period :JULY 18 2016 TO MAY 31 2019Institute Name: Hindustan college of Arts and science
Designation : ASSISTANT PROFESSOR
Period : JUNE 5 2019 TO JUNE 31 2022
Research Areas of Dr.K.Akila

Marketing
ACADEMIC IDENTITY
- MARKETING
A Study On Impact Of Social Media Advertising On Buying Behaviour Of Consumer Toward Electronic Products Coimbatore
Publications of Dr.K.Akila

Marketing
ACADEMIC IDENTITY
- 2020-2022
1.Title of the Publication : Impact Social Media Advertising On Buying Behaviour Of Consumer
Name of the authors: K.AKILA
Journal name: The Place Names Society of India UGC care journal
Year: March -2020- 2010-2019
2.Title of the Publication :
Name of the authors:
Journal name:
Year:1.Title of the Publication :Social Media Advertising and Its Impact on Buying Behaviour of Women Consumers Towards Electronic Goods
Name of the authors:K.AKILA
Journal name: International Journal of Research and Analytical Reviews (IJRAR)
Year:June 27 2019
- 2020-2022
2.Title of the Publication :
Name of the authors:
Journal name:
Year:- 2010-2019
1.Title of the Publication :
Name of the authors:
Journal name:
Year:
- International
1. Name of the patent :
Year :
Application/Granted Number :2. Name of the patent :
Year :
Application/Granted Number :- National
1. Name of the patent : Impact of the existing Payroll System and development of comprehensive novel payroll system
Year :November 2021
Application/Granted Number : 2021410507112. Name of the patent :
Year :
Application/Granted Number :
- International
1.Title of the Conference :
Name of the Author :
Year :
Institution:2.Title of the Conference :
Name of the Author :
Year :
Institution:- National
1.Title of the Conference :
Name of the Author :
Year :
Institution:
- Books Edited Year Wise
.1.Title of the Books :
Author :
Name of the Publisher :
ISBN :
Year :- Chapter Edited Year Wise
.1.Title of the Chapter :
Author :
Name of the Publisher :
ISBN :
Year :
1. Name of the Authors :
Database:
ID/Ref No :
Year :
Courses Handled by Dr.K.Akila

Marketing
ACADEMIC IDENTITY
- Course Teaching
Principles Of Accountancy,
Management Accounting,
Cost Accounting,
financial accounting,
higher financial accounting ,
Export And Import Procedures,
International business,
Indirect Tax,
Service Tax And Vat,
Commercial Law ,
Company Law,
Industrial Law,
Principles of Marketing,
Principles Of Management ,
Financial Management,
Business Application Software I,
Banking Theory Law And Practice,
Introduction To Computer Application To Business,
Banking theory.
- Course Material
Projects Handled by Dr.K.Akila

Marketing
ACADEMIC IDENTITY
- Funded Project
1. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
2. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
1. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
2. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
1. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
2. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
- Consultancy Project
1. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
2. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
1. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
2. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
1. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
2. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
1. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
2. Funding Agency Name
Title of the project :
Funding Agency :
Amount :
Duration :
Research Guidance of Dr.K.Akila

Marketing
ACADEMIC IDENTITY
- Ongoing
1.Name of the Candidate :
Title of the Thesis :
Date of Submission :
Date of Award :- Completed
1.Name of the Candidate :
Title of the Thesis :
Date of Submission :
Date of Award :
- Ongoing
1.Name of the Candidate :
Title of the Dissertation :
Date of Submission :
Date of Award :- Completed
1.Name of the Candidate :
Title of the Dissertation :
Date of Award :2.Name of the Candidate :
Title of the Dissertation :
Date of Award :
- Ongoing
1.Name of the Candidate :
Title of the Dissertation :
Date of Submission :
- Completed
1.Name of the Candidate :
Title of the Dissertation :
Year of Award :
- Ongoing
1.Name of the Candidate :
Title of the Dissertation :
Date of Submission :- Completed
1.Name of the Candidate :
Title of the Dissertation :
Year of Award :
Institutional Responsibilities of Dr.K.Akila

Marketing
ACADEMIC IDENTITY
- Administrative (KASC)
1.Name of the Responsibility :
Period :
Designation :
Nature of the Responsibility :- Administrative (Other)
1.Name of the Responsibility :
Period :
Designation :
Nature of the Responsibility :
Awards & Memberships of Dr.K.Akila

Marketing
ACADEMIC IDENTITY
- Awards
Academic awards
1Honoured with "ICONIC AWARD 2023" for "Best Professor AWARD 2024" in recognition of Excellent, efforts and Achievement in being an outstanding person during the year 2023 by "Tamil Thaai Foundation"
- Membership
Membership in Professional Bodies
1.Organization : TERA
Type of Membership : The Life-Time Member
Period: FROM MAY 2019
Visits/Collaborations/Others of Dr.K.Akila

Marketing
ACADEMIC IDENTITY
- Visits
1.Countries Visits :
Duration of Visit :
Month and Year :
Purpose of Visit :- Collaborations
- Others