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Profile of
Dr.S.Rajam

Dr.S.Rajam
Associate Professor & Head
Research Area

9443042109

ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS

Research Area

Featured Publications

Rural consumers’ preference level of FMCG products in Coimbatore district, 

Journal of the Oriental Institute ; ISSN: 0030-5324

Vol. 71, Issue. 02, No. 4, April - June: 2022

 

Courses Teaching

Financial accounting

Higher financial accounting

Corporate Accounting

higher corporate accounting

Principles of auditing

Cost Accounting

Principles of Marketing

 

Education & Career of
Dr.S.Rajam

Dr.S.Rajam
Associate Professor & Head
Research Area

9443042109

ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS

Education

MBA
Subject :Commerce
Institution : Annamalai University 
Affiliated University : Annamalai University 
Year of Award : 2010

Ph. D
Subject :Commerce
Institution : Dr.S.N.S.Rajalakshmi college of Arts and Science, Coimbatore 
Affiliated University : Bharathiar university ,Ciombatore
Year of Award :2008 

B.Ed
Subject :Commerce
Institution : Hindu college , Nagercoil 
Affiliated University :Manonmaniam Sundaranar University
Year of Award : 1995

M.Phil
Subject : Commerce   
Institution : Scott Christian college, Nagercoil
Affiliated University : Manonmaniam Sundaranar University
Year of Award : 1994

M.Com
Subject : Commerce 
Institution : Tiruvalluvar college, Papanasam
Affiliated University : Manonmaniam Sundaranar University
Year of Award : 1992

B.Com
Subject : Commerce
Institution: Sree Ayyappa College, Nagercoil
Affiliated University : Madurai Kamaraj University
Year of Award : 1990

Career

Present

Institute Name: Kongunadu Arts and ascince college Coimbatore 
Designation : Associate Professor
Period :16.6.2012 - till date

Past Experience

Institute Name:Sankara college of Science and commerce , Coimbatore
Designation : Associate Professor
Period : 23.6.2006 -31.3.2012

Institute Name: Pioneer College of Arts and science , Ciombatore 
Designation : Associate Professor
Period : 5.06.2002 -21.6.2006

Institute Name: V.N.KKrishnaswamy  Naidu  college of Arts and Science, Mettupalayan
Designation : Associate Professor
Period : 27.6.1998 -4.6.2002

Institute Name: Sarah Tucker college,Tiruvelveli
Designation : Associate Professor
Period : 7.10.1995 -30.6.1998

 

 

Research Areas of
Dr.S.Rajam

Dr.S.Rajam
Associate Professor & Head
Research Area

9443042109

ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS

Publications of
Dr.S.Rajam

Dr.S.Rajam
Associate Professor & Head
Research Area

9443042109

ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS

2020-2022

10.Title of the Publication :
   Name of the authors:
   Journal name:
   Year:

2010-2019

9.Title of the Publication : A study on Problems Faces by the Customers towards FMCG Products in Coimbatore District 
   Name of the authors: Dr.RAJAM  S
   Journal name: Prapti
   Year: 2017

8.Title of the Publication : A study on Brand Loyalty of Customers towards Smart phomes in Nilgiri District 
   Name of the authors: Dr.RAJAM  S, R. Abinaya
   Journal name: Asia Pacific Journal of Research 
   Year: 2017

7.Title of the Publication : CUSTOMERS SATISFACTION LEVEL OF KARUR VYSYA BANK IN COIMBATORE DISTRICT
   Name of the authors: Dr.RAJAM  S, Mr. R . Sakthivel 
   Journal name: International Journal of Informative & Futuristic Research
   Year: 2016

6.Title of the Publication : A STUDY ON THE IMPACT OF MICRO CREDIT IN PROMOTING RURAL WOMEN WITH REFERENCE TO GUDALUR PANCHAYAT, COIMBATORE 
   Name of the authors: Dr.Rajam  s, Ms.S. Nishanthi 
   Journal name: EPRA International Journal of Economic and Business Review
   Year: 2016

5.Title of the Publication : A study on Attitude of investors towardsthe performance of Mutual Funds in  Coimbatore city 
   Name of the authors: Dr. Rajam S,  N.Arul Mozhi
   Journal name: International Journal of Banking, Insurance and finance 
   Year: 2015

4.Title of the Publication : A study on Rural Consumer Satisfaction of FMCG in Coimbatore District 
   Name of the authors: Dr.Rajam  S
   Journal name: International Journal of Multi Dimensional Research
   Year: 2015

3.Title of the Publication : A study on Attitude of investors towardsthe performance of Mutual Funds in  Coimbatore city 
   Name of the authors: Dr.Rajam  S, N.Arulmozhi
   Journal name: KV Institute of Management and information studies
   Year: 2015

2.Title of the Publication : Impact of Rural Marketing  on Indian Economy
   Name of the authors: Dr.Rajam S
   Journal name: Innovative Marketing Strategies for sustainable Growth Issued and Challenges
   Year: 2015

1.Title of the Publication : A study on Rural Consumer satisfaction of Fmcg in Coimbatore District 
   Name of the authors: Dr.Rajam S
   Journal name: International Journal of Multidimensional Research 
   Year: 2015

 

2020-2022

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2010-2019

3.Title of the Publication : New initiatives in the insurance sector ; opportunies and challenges 
   Name of the authors: S  Rajam and G  Sivasakthi 
   Journal name: Indian Insurance Industry: Sustainability in the era of globalisation 
   Year: 2014

2.Title of the Publication : Online banking - Its Role in Today's Society 
   Name of the authors: S Rajam and S  Poorni
   Journal name: Kongunadu journal of Mangement
   Year: 2013

1.Title of the Publication : Entrepreneurship 
   Name of the authors: S  Rajam 
   Journal name: Facets of Commerce 
   Year: 2010

 

International

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National

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International

1.Title of the Conference : Innovative Marketing Strategies for sustainable Growth Issued and Challenges
   Name of the Author : Dr.Rajam  S
   Year : 2015
   Institution: Sankara college of science and Commerce 

 

National

1.Title of the Conference : Dimension of Performance of Indian Economy 
   Name of the Author : Shopping for Gold!A rital experience
   Year : 2014
   Institution: Sankara college of science and Commerce

 

 

Books Edited Year Wise

.1.Title of the Books : Commerce in the 21st century
    Author : Dr.C.Gold bell rachel and Dr.S.Rajam
    Name of the Publisher : 16 leaves
    ISBN : 978-93-95515-89-4
    Year : 2023

2.Title of the Books : Corporate accounting
    Author : Mrs. S.karpagalakshmi and Dr.S.Rajam
    Name of the Publisher : Scientific International publishing house
    ISBN : 976-93-5625-703-0
    Year : 2024

Chapter Edited Year Wise

.1.Title of the Chapter :Problems in Current Situation During Covid - 19 in Education
    Author : Dr. S. Rajam
    Name of the Publisher : Red Shine publication
    ISBN : 978-93-91479-34-3
    Year :2021

2. Title of the Chapter : Challenges faced on measures taken by the Women Entrepreneurs during and after COVID 19
    Author : Dr. S. Rajam
    Name of the Publisher : Sankara College of Science and Commerce 
    ISBN : 978-93-57014502
    Year :2022

3. Title of the Books : SOCIAL AND POLITICAL PHILOSOPHY
    Author :  Dr.S.Rajam,P.Geetha and M.Jeshi
    Name of the Publisher : Coimbatore Institute of Information Technology
    ISBN : 978-93-6126-798-7
    Year : 2024

 

 

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Courses Handled by
Dr.S.Rajam

Dr.S.Rajam
Associate Professor & Head
Research Area

9443042109

ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS

Course Teaching
  • All Commerce Subjects 
Course Material

 

 

Projects Handled by
Dr.S.Rajam

Dr.S.Rajam
Associate Professor & Head
Research Area

9443042109

ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS

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Research Guidance of
Dr.S.Rajam

Dr.S.Rajam
Associate Professor & Head
Research Area

9443042109

ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS

Institutional Responsibilities of
Dr.S.Rajam

Dr.S.Rajam
Associate Professor & Head
Research Area

9443042109

ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS

Administrative (KASC)

1.Name of the Responsibility : International webinar
  Period : 2020
  Designation :Organiser
  Nature of the Responsibility : Organise the International webinar

2.Name of the Responsibility : BOS

    Period : 2012 to till date 

    Designation : Member

   Nature of the responsibility : verifying and changing the syllabus

3. Name of the responsibility : NIRF

    Period : 2019 to till date 

    Designation : Member

   4. Name of the Responsibility : ICC

    Period : 2024 to till date 

    Designation : Presiding Officer

   Nature of the responsibility: Against the Sexual Harassments   

5. Name of the Responsibility : IIC

    Period : 2019to till date 

    Designation : Department coordinator

   Nature of the responsibility:  encouraging the students to startup programme

6.Name of the Responsibility : CIA

    Period : 2023 to till date 

    Designation : Member

   Nature of the responsibility: Conducting CIA exam

 

 

Administrative (Other)

1.Name of the Responsibility : University Representative
  Period : 2000 to till date 
  Designation :  Representative
  Nature of the Responsibility : Conducting semester exam 

Name of the Responsibility : Evaluator
  Period : 1999 to 2015
  Designation : Evaluator
  Nature of the Responsibility : Evaluate the paper 

Name of the Responsibility : Commission Member
  Period : 2023  
  Designation :  Member
  Nature of the Responsibility : Verifying the colleges

Name of the Responsibility : BOS
  Period : 2020to till date 
  Designation :  Subject expert
  Nature of the Responsibility : Checking and charging the syllabus

Name of the Responsibility : External
  Period : 2000 to till date 
  Designation :  External examiner
  Nature of the Responsibility : Conducting practical and viva

 

Awards & Memberships of
Dr.S.Rajam

Dr.S.Rajam
Associate Professor & Head
Research Area

9443042109

ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS

Awards

Academic awards

1.Awarding agency : 
   Country : 
   Title of paper :
   Date of Award :

Membership

Membership in Professional Bodies

1.Organization : University Commission
   Type of Membership: Member
   Period: 2022

2.Organization : YUVA
   Type of Membership: Member
   Period: 2020- till date

3.Organization : NIRF
   Type of Membership: Member
   Period: 2020- till date

4.Organization : Academic Audit commetee
   Type of Membership: Member
   Period: 2020

5.Organization : ISCA
   Type of Membership: Member
   Period: 2012 - till date

6.Organization : V.N.Krishnaswamy Naidu College of Arts and Science ,Metupalayam
   Type of Membership: Senate member
   Period: 2000 -2002

 

Visits/Collaborations/Others of
Dr.S.Rajam

Dr.S.Rajam
Associate Professor & Head
Research Area

9443042109

ACADEMIC IDENTITY ScopusORCIDGoogle ScholarPublonsVidwan / IRINS

Visits

1.Countries Visits : 
   Duration of Visit : 
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   Purpose of Visit :

Collaborations

 

Others