Profile of Dr.T.Kumar
Marketing Management
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Research Area
Marketing Management
Featured Publications
Paper published in ICSSR sponsored National Level Seminar on "India means Business- Reform, Perform and Transform" Organized by Department of B.Com BPS, Sri Ramakrishna College of arts and Science on the topic "A Study on Financial Analysis of Steel Authority India Ltd., with ISBN Publication.
Courses Teaching
- Management Accounting
- Cost Accounting
- Law and Ethics
- Financial Management
- Research Methodology
Education & Career of Dr.T.Kumar
Marketing Management
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- Education
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Ph. D
Subject : Commerce
Institution : Government Arts College
Affiliated University :Bharathiar University
Year of Award : 2021PGDCA
Subject : Computer Science
Institution : SDE, Bharathiar University
Affiliated University : Bharathiar University
Year of Award : 2014M.Phil
Subject : Commerce
Institution : Dr.NGP Arts and Science College
Affiliated University : Bharathiar University
Year of Award : 2010M.Com
Subject : Commerce
Institution : Dr.NGP Arts and Science College
Affiliated University : Bharathiar University
Year of Award : 2009B.Com
Subject : Commerce
Institution: Dr.NGP Arts and Science College
Affiliated University : Bharathiar University
Year of Award : 2007 - Career
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Present
Institute Name: Kongunadu Arts and Science College
Designation :Assistant Professor
Period :01-09-2010 - Till DatePast Experience
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Research Areas of Dr.T.Kumar
Marketing Management
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Publications of Dr.T.Kumar
Marketing Management
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- 2020-2022
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6.Title of the Publication :Pre-purchase behavior of rural consumer towards FMCG Products.
Name of the authors:Dr.T.Kumar
Journal name:An international Scholarly open Access, Peer-reviewed, referred journal, Journal of Emerging Technologies and Innovative Research.
Year: FEB 2022 - 2010-2019
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5.Title of the Publication :Factors influencing rural consumer behaviour towards Fast Moving consumer Goods
Name of the authors:Mr.T.Kumar
Journal name:International journal of Scientific Research and Review
Year:20194.Title of the Publication :Customer Brand Preference of Mobile Phones at Coimbatore
Name of the authors:Mr.T.Kumar
Journal name:International journal of Scientific Research and Review
Year:20183.Title of the Publication :A study on consumer perception towards Whirlpool washing Machine with special reference to Coimbatore city
Name of the authors:Mr.T.Kumar
Journal name:International journal of Scientific Research and Review
Year:20182.Title of the Publication :Impact of Social Networking Strategies in Marketing
Name of the authors:Mr.T.Kumar
Journal name:International Research Journal of Humanities and Environmental Issues
Year:20121.Title of the Publication :Strategies for Business Process Outsourcing
Name of the authors:Mr.T.Kumar
Journal name:A International level quarterly Journal on Journal of Management and Science
Year:2012
- 2020-2022
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1.Title of the Conference : Emerging trends in Global Business
Name of the Author : Dr.T.Kumar
Year : 10th September 2011
Institution: RVS Institute of Management Studies, Coimbatore2.Title of the Conference : Combating Corruption In India
Name of the Author : Dr.T.Kumar
Year : August 19th and 20th 2011
Institution: Gobi Arts & Science College3.Title of the Conference : Strategic Approach for Marketing Management
Name of the Author : Dr.T.Kumar
Year : 01-08-2012
Institution: Annamalai University4.Title of the Conference : Contemporary Issues in Business Practices
Name of the Author : Dr.T.Kumar
Year : 01-09-2012
Institution: Kongunadu Arts and Science College.
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Courses Handled by Dr.T.Kumar
Marketing Management
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- Course Teaching
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- Management Accounting
- Cost Accounting
- Law and Ethics
- Financial Management
- Research Methodology
- Course Material
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Projects Handled by Dr.T.Kumar
Marketing Management
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Research Guidance of Dr.T.Kumar
Marketing Management
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1.Name of the Candidate : Mr.R.Saravanan
Title of the Dissertation : A study on customers awareness and perception towards unified payments interface service providers with reference to coimbatore District
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Date of Award :18.08.2022 - Completed
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1.Name of the Candidate : Ms.A.Anupriya
Title of the Dissertation : A study on financial analysis of steel authority
Date of Award : 2019
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Institutional Responsibilities of Dr.T.Kumar
Marketing Management
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Awards & Memberships of Dr.T.Kumar
Marketing Management
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Visits/Collaborations/Others of Dr.T.Kumar
Marketing Management
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- Others
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- Attended Nine Days FDP on "Design and Development of Industry Led Curriculum in Technological Era" Organized by Amet University during 14.12.2022-22.12.2022
- completed UGC_HRDC 14 Days Refresher course on "Commerce and Financial Management" Organized by Jain Vyas University.
- Attended seven Days FDP on "Professional Progression in Commerce and Management" Organized by Justice Basheer Ahmed Sayeed College for Women.